United Company

"United Company" is a mocking advertisement about a fake company trying to sell its formula of "uniting" to customers like Apple, Google, high-end technology firms, and schools. This video stems from my research into cult's brainwashing techniques (Heaven Gate, NXIVM, etc.) and current advertisement campaigns (my previous university's recruitment propaganda, apple's commercials in promoting its never-ending products, etc.). There are strong similarities between the two in alluring more people to believe their ideologies, which inspired me to blend them together to criticize the ever-prevelant propagandas in our daily life, with me acting as a cult leader (CEO) in this fake company. Independent Project. (2:46min, digital video)